LUDINGTON, MI – West Shore Bank’s “Spirit of Giving – Giving November” initiative is more than just a seasonal charity event; it is a reflection of the bank’s enduring commitment to the welfare of its community, a practice ingrained in its ethos for over 125 years.
This November, the bank’s innovative “Shred for the Kids” program has become a rallying point for community involvement. Offering a shredding service for sensitive documents in exchange for canned goods, the initiative bridges personal security with social responsibility.
The collections from this event are channeled to two critical programs. The Food 4 Kids program, supported by the Ludington East and Ludington Main branches, is crucial in tackling child hunger in the Ludington area. Concurrently, the Scottville branch aids the Hand 2 Hand program, focusing on providing meals to students in need at Mason County Eastern.
Raymond Biggs, the President and CEO, articulates the bank’s vision: “Our commitment to making a difference extends beyond business. It’s about nurturing the community that has been our home for generations.”
The Ripple Effect of Corporate Social Responsibility
West Shore Bank’s initiative is a prime example of how corporate social responsibility (CSR) can create significant positive impacts in local communities. By engaging in socially responsible activities, businesses like West Shore Bank not only contribute to the immediate welfare of the community but also foster a culture of philanthropy and civic engagement.
In a time of increasing social and economic challenges, such initiatives play a pivotal role in providing support to those in need, especially during critical times like the holiday season. The bank’s efforts in rallying the community to participate in these causes demonstrate a profound understanding of the power of collective action.
A Call to Action for the Community
As the initiative gains momentum, West Shore Bank encourages more individuals and local businesses to participate. Each contribution, be it small or large, carries the potential to make a tangible difference in someone’s life. The bank’s efforts serve as a reminder of the power of community and the impact of coming together for a common cause.
As the holiday season approaches, the “Spirit of Giving – Giving November” initiative not only provides immediate relief to those in need but also strengthens the community’s bonds. It is a testament to the enduring spirit of generosity and care that West Shore Bank and its community embody.
Supporting the Elderly and Vulnerable
The bank partnered with Benzie Senior Resources on November 4th for a fundraiser at Family Fare and the Frankfort Branch. This effort focused on raising donations for Christmas gift bags for homebound seniors, ensuring that individuals without family support during the holidays receive care and attention. Essential items like lotion, hand soap, and warm clothing were collected.
Aiding the Muskegon Rescue Mission
On November 7th, the bank’s team joined forces with the Muskegon Rescue Mission to “Fill the Van” with donations. This drive aimed to meet the 30% increase in food demand at the mission, which provides emergency shelter and assistance. The community was encouraged to donate winter clothing and accessories to support those in need.
Caring for Children and Families
Continuing its tradition of supporting children, West Shore Bank is conducting a can drive on November 16th at Family Fare and various bank branches. The drive supports the Food 4 Kids and Hand2Hand programs, collecting items like fruit snacks and pudding cups.
Onekama Lions & School Fundraiser
Throughout November, the Onekama Branch of West Shore Bank is collecting household items and non-perishables to benefit the Onekama Schools and the Lion Club. This drive supports families with essentials ranging from personal hygiene products to household items.
Feeding the Hungry with Matthew 25:35 Food Pantry
In partnership with the Matthew 25:35 Food Pantry, West Shore Bank is organizing a month-long collection at various locations, including Manistee Catholic Central High School and St. Joseph Catholic Church. The drive aims to gather canned goods and other food items to feed the hungry.
Spreading Love in Schools
The bank’s Hart Branch is focusing on raising donations and necessary items for Hart and Shelby Public Schools throughout November. The drive aims to support families and assist the schools’ weekend meal giveaway programs.
Chili for a Cause
On November 30th, the Traverse City Branch is hosting a unique “Chili for a Cause” event, where participants can enjoy a chili lunch in exchange for canned goods and non-perishable items. The donations from this event supports the Father Fred Foundation.
Visit Santa for a Cause
Capping off the month, the Manistee South Branch is inviting the community to “Visit Santa for a Cause” on November 30th. Participants can bring canned goods to meet Santa, with donations supporting the Matthew 25:35 Food Pantry.
Through these varied initiatives, West Shore Bank has demonstrated a profound commitment to addressing the diverse needs of its community. From supporting seniors and children to feeding the hungry and warming the homeless, each initiative reflects the bank’s ethos of giving back and fostering community resilience.
For more information or to participate, residents are encouraged to visit the participating West Shore Bank branches or their website. Together, through initiatives like these, communities can build a stronger, more compassionate society.